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Introduction to Entrepreneurship and Innovation

The Introduction to Entrepreneurship and Innovation, provides the student with the fundamentals of starting new ventures. The purpose is for students to explore the concept of Entrepreneurship. This means that we provide students, from a variety of majors, with basic but essential knowledge and skills required in starting new business ventures.

Students work in multidisciplinary teams to explore Entrepreneurship and innovation-related topics and to allow them to develop business venture concepts which are viable in the marketplace for goods and services.

Upon completion of the course, students will be able to:

Discuss the roles of entrepreneurship and innovation in driving economic and social vitality.
Identify and assess market opportunities.
Recognize the difference between an idea and a business opportunity.
Describe the mechanics of business formation.
Analyze drivers of success and causes of failure in business enterprises.
Articulate the value of entrepreneurial skills in relation to any career aspiration.
Use the vocabulary of entrepreneurship.
Demonstrate the ability to participate effectively as a team member or leader.
Prepare and deliver persuasive presentations