Marketing provides expanded coverage of the new technologies that are revolutionizing marketing practice and the ways companies connect with customers, marketing partners, and the world around them. Marketing Certification Program consists of comprehensive course designed to cover the essential areas of Marketing needs. Participants will learn about the wonders of new marketing technologies, from the internet, database marketing, marketing research, personal selling and technological advances in marketing logistics. The curriculum includes 72 hours of classroom activities.

By the end of this program, participants will be able to understand and practice various aspects of Marketing approaches and apply it within their organization

This program is designed for future Marketers, Sales teams, Advertising Agencies, Trainers regardless of their job titles.

1. Creating Customer Value and Satisfaction
2. Strategic Planning and the Marketing Process
3. The Marketing environment
4. Marketing Research and Information Systems
5. Customer Markets and Consumer Buyer Behavior
6. Business Markets and Business Buyer Behavior
7. Segmentation, and Competitive Advantage
8. Product and Services Strategy
9. New-Product Development and Product Life-Cycle Strategies
10. Pricing Products: Pricing Considerations and Approaches
11. Pricing Products: Pricing Strategies
12. Distribution Channels and Logistics Management
13. Retailing and wholesaling
14. Integrated Marketing Communications Strategy
15. Advertising, sales Promotions, and Public Relations
16. Personal Selling and Sales Management
17. Direct and Online Marketing: The New Marketing Modelا
18. Competitive Strategies: Attracting, Retaining Customers
19. The Global Marketplace
20. Marketing and Society: Social Responsibility and Ethics

1. Doctorate Degree in Strategic Management – Stanford University
2. Certified Senior Consultant - EAMC
3. Certified Fellow International Professional Managers Association – UK
4. Visiting Professor, Baath University – Syria
5. Visiting Professor, National Institute of Administration (INA) – Syria
6. Certified Management Expert – SEBC - Syria
7. Certified Sales & Marketing Executive International – USA
8. American Management Association Member
9. MBA Association Consultant & Member

This Program is accredited by The International Professional Managers Association International Professional Managers Association – United Kingdom

Program will be running for 12 weeks, 2 days/week, 24 sessions, 3 hours/session with one coffee break in between – Total Hours: 72

Please contact Mr. Mr. Wadih Abu Hadid for starting date & registration

All participants should take final test at the end of the program and scores 65% as a minimum to earn the Certification. Participants who fail to score 65% on the test will be granted a second chance to sit for a second test after 2 weeks from first one.

Is a must and is graded as well. Class Activities, Quizzes are added to Final Score.

SP 50000 (Fifty Thousands) per participant to be paid fully in advance